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British comedian/writer/actor/generally-brilliant-person David Mitchell gets passionate about passion in advertising

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Short and clear report from the Wall Street Journal on how companies can and should react when they notice negative posts on Twitter, and on blogs and other social media.

Here are what I see to be the key points:

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I posted this video on my personal blog, My Brilliant Mistakes, a few days ago, and got a lot of response from my writerly friends. It’s funny because it’s true!
Actually, it really is true. The person in the video is writer Dennis Cass. His first book has just come out in paperback, and although he’s [...]

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