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We received Big Big Design’s “Favorite Place on Google” sticker today, and I’m geekily excited.
The sticker is a window decal with a barcode that points to our business listing on Google and Google Maps. A person with a camera phone can scan the barcode to see our listing, including information we post there — hours, [...]
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I wrote yesterday about what Google’s Interest-Based Advertising will mean for web users, particularly as regards the ads people will see, the information that will be collected, and the privacy implications. But what does it mean for advertisers?
AdWords Help includes a few help questions and answers about interest-based advertising, to help advertisers get up to [...]
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Have a lot of visitors to your website? Great!
Do you know how many of those site visitors go on to buy your products or services? No? That’s not great.
Of course the number of people visiting your site is important, but the number of people taking action based on what they find on your site probably [...]
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Flower shop on Google Maps originally uploaded by Larsz
If your business or organization focuses on local clients and customers, the most effective way to make sure they find you on the Web is to get listed on online map services, like Google Maps, MapQuest, and MSN Live Search.
These free business listings are an easy way [...]
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Google User Experience – Ten Principles to Make Things “Googley”:
Focus on people – their lives, their work, their dreams.
Every millisecond counts.
Simplicity is powerful.
Engage beginners and attract experts.
Dare to innovate.
Design for the world.
Plan for today’s and tomorrow’s business.
Delight the eye without distracting the mind.
Be worthy of people’s trust.
Add [...]
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